When Stefan Eins opened the art space Fashion Moda in the South Bronx in 1978, he hoped that the unlikely setting, one of the country’s most devastated neighborhoods, would stir the creativity of his Downtown peers.

For several years, Gallery 98 has been puzzled by a piece of mail art in our inventory, originally sent to the offices of Artforum in 1974. The piece consists of the front page of the LA Times of February 28, 1974, with a lead story on Tony Shafrazi’s vandalism of Pablo Picasso’s…

Some art ephemera ages especially well. One example is this vintage 1980 poster for “Dubbed in Glamour” advertising three nights of performances at the Kitchen in Soho.

As Gallery 98 continues creating new online exhibitions, our old exhibitions remain online for viewing. From our newsletter archive we have resurrected here an August 9, 2017 newsletter promoting the most popular of our early online exhibitions.

MoMA’s 1984 blockbuster exhibition “Primitivism” in 20th Century Art proudly boasted that the exhibition was the first to “juxtapose modern and tribal objects in the light of informed art history.” While the organizers thought of themselves as being scholarly and objective, the fact that they put quotation marks around the…

In 1982 the idea of the DIY artist store went mainstream when the upscale German exhibition documenta 7 asked Stefan Eins & Jenny Holzer to create a Fashion Moda Store.

“Selling Polaroids in the Bars of Amsterdam, 1980” a book of photographs by Bettie Ringma and Gallery 98’s Marc H Miller had a successful launch last week in Amsterdam.

Gallery 98 presents Toyo Tsuchiya’s Rivington School Sculpture Garden portfolio. The portfolio includes a panoramic view of the now destroyed sculpture garden, as well as eleven additional prints signed and annotated by Toyo.

Vintage art ephemera by Audrey Flack, including hand-signed offset prints of her vanitas still-life paintings, available for purchase at Gallery 98.

The Amsterdam City Archives will host the launch of “Selling Polaroids in the Bars of Amsterdam, 1980” on June 15th. Copies can be purchased directly from Lecturis NL.

This newsletter showcases counterculture ephemera from the 1960s, including items related to Jimi Hendrix, Woodstock, the Black Panther Party, the Chicago Eight trial, Abbie Hoffman, Allen Ginsberg, Tuli Kupferberg, and the Cannabis Cup.

Works by Fluxus artists Jean Dupuy and William Stone using old New York Phonebooks showcase the movement’s freedom, experimentation, recycling, and humor.

Gallery 98 showcases selected issues of Süddeutsche Zeitung (SZ) magazine from the 1990s, featuring cover designs and picture spreads created by artists Jenny Holzer, Jeff Koons, and Richard Prince.

A rare catalog for 9 Evenings: Theatre and Engineering, a 1966 performance series organized by Billy Kluver that combined art and technology, and featured artists like Robert Rauschenberg, Yvonne Rainer, and John Cage.

Acconci’s work was influential in the art world, opening the way for performance and video art, and reconfiguring conceptual art into something more personal and expressive.

Hager’s books document the early history of hip-hop culture and the intersection of nightlife and art in the East Village scene, featuring interviews with key artists.

Highlights include a rare collection of collaborative posters from COLAB’s Talk is Cheap exhibition and Lady Pink’s poster from Your House is Mine. Visit Gallery 98’s Poster Page for additional items.

Vintage art posters from the 1970s and 80s, including iconic works by Warhol, Basquiat, Haring, and the Guerrilla Girls, now available at Gallery 98.

Leonard Abrams, founder of East Village Eye, has died unexpectedly. He started the Eye in 1979 and it remains a primary resource for 1980s culture.

Celebrate Amsterdam’s vibrant nightlife with the book “Selling Polaroids in the Bars of Amsterdam, 1980.” Support the crowdfunding campaign and receive a copy of the book.

Marlene Dumas: Fifty Years of Art Ephemera is an online exhibition showcasing a collection of gallery cards, brochures, posters, and other promotional materials tracking Dumas’s long career.

The Times Square bar Tin Pan Alley, was a popular hangout for downtown women artists. It was also the inspiration for the fictional bar in the recent television serial “The Deuce.”…

With over 200 photos and scholarly essays by Mark Bergsma and Leonor Faber-Jonker, “Selling Polaroids in the Bars of Amsterdam, 1980” captures both the city’s nightlife and it’s changing demographics.

In honor of Women’s History Month, Gallery 98 showcases six women artists who have overcome the odds and risen to the top of the art world.

Gallery 98 highlights three popular categories of art ephemera: Artist Portraits, Performance Art, and Nudes & Pinups.

This collection of art ephemera showcases Duchamp’s influence on artists such as Mike Bidlo, Hannah Wilke, Elaine Sturtevant, and others.

The map and walking tour booklet highlight various sites associated with notable figures in Harlem’s history, including artists, writers, musicians, athletes, and political activists such as Duke Ellington, Langston Hughes, and Malcolm X.

Gallery 98 has recently acquired a collection of announcement cards and posters from the iconic gallery Deitch Projects, which ran from 1996–2010. Artists include Dash Snow, Dan Colen, Swoon, and others.

In the 1980s, New York’s nightclub scene was not just about music, but also art exhibitions, performance art, and experimental film. We offer here nightclub invitations connected to Studio 54, Mudd Club, Club 57, Danceteria, AREA, Limelight, Palladium, Cat Club, and Tunnel.

Fanny Adams, active from 1992–1993, took inspiration from the Guerrilla Girls. Both of these women’s art collectives used poster campaigns to highlight gender discrimination in the art world.

This piece of paper with Jean-Michel Basquiat’s signature, address, and phone number from 1983 tells the story of his collaboration with artist Franc Palaia.

An ink-on-paper cartoon by Anthony Haden-Guest, a silkscreen on cloth by Kiki Smith, and a scrapbook page by Linus Coraggio capture the cultural history of downtown New York from the 1970s to 90s.

Gallery 98 reflects on its own advertising history, showcasing postcards used to promote early online exhibitions by Neke Carson, Colette, Christy Rupp, Cara Perlman, and Stefan Eins.

With close to fifty newsletters sent out this year, director Marc H Miller expresses holiday greetings and gratitude to the team behind the newsletters. Check our Newsletter page to see all newsletters dating back to 2015.

Howl! is a non-profit organization dedicated to preserving the downtown spirit of the East Village and has been quietly publishing an impressive collection of exhibition catalogues featuring Arturo Vega, Ethyl Eichelberger, Curt Hoppe, and others.

The Acker Awards, an event honoring avant-garde excellence and the independent downtown spirit, was first initiated in 2012 by artist Clayton Patterson.

The John Gibson Gallery featured challenging Fluxus and Conceptual Art by Joseph Beuys, Richard Long, Christo, Vito Acconci, and Dan Graham, among others.

Explore art ephemera from the final decades of the 20th century, reflecting the heightened self-awareness and demands for political change that shaped the multicultural art world.

Andy Warhol Ephemera—Part 2, showcases posthumous cards, posters, and publications from after Warhol’s death in 1987. Also check out Part 1, which features items from before Warhol’s death.

Gallery 98 presents an online exhibition of Andy Warhol ephemera from before his death in 1987. These cards, posters, magazines, and photos remind us of the importance of Warhol’s background in commercial illustration and mass-media.

Gallery 98 features a selection of announcement cards, catalogues, and other ephemera tracking the long career of Alex Katz, an artist who’s work offers a comforting escape from social issues and angst.

This week’s newsletter showcases art ephemera that tells the story of David Zwirner Gallery, from its origins in Germany to its representation of renowned artists like Stan Douglas, Marlene Dumas, and Gordon Matta-Clark.

New additions at Gallery 98 include works by Gordon Parks, Issey Miyake, Madonna, and Faith Ringgold, showcasing greater ethnic and gender diversity, and a willingness to mix creative fields.

This collection of folded cards from the Gagosian Gallery in the early 1990s, features black and white photographs of artists in their studios, highlighting the fame, drama, and romance of art making.

This week’s newsletter spotlights different modes of environmental art from the 1970s–1990s, and includes artists like Newton Harrison & Helen Mayer Harrison, Richard Long, Robert Smithson, Christo & Jeanne-Claude, Alan Sonfist, and Patricia Johanson.

Gallery 98 highlights seven artists from the 1970s and 80s who are still active today, with major exhibitions currently on view in New York City.

Explore vintage art gallery posters from 1965-1995, showcasing the works of Larry Rivers, Robert Rauschenberg, John Baldessari, and Andy Warhol, among others.

Adam Purple’s Garden of Eden was a renowned urban garden in the Lower East Side of Manhattan in the 1970s. Despite its initial fame and efforts to save it from demolition, the garden was ultimately destroyed. In later years, it’s memory has been tarnished by revelations of Adam Purple’s sexual…