Artforum

MoMA’s 1984 blockbuster exhibition “Primitivism” in 20th Century Art proudly boasted that the exhibition was the first to “juxtapose modern and tribal objects in the light of informed art history.” While the organizers thought of themselves as being scholarly and objective, the fact that they put quotation marks around the…

With close to fifty newsletters sent out this year, director Marc H Miller expresses holiday greetings and gratitude to the team behind the newsletters. Check our Newsletter page to see all newsletters dating back to 2015.

With the expansion of the artworld in the 1980s and 90s, art magazines became an increasingly important tool to reach global audiences. Artforum, with its high international circulation, quality printing and paper, and distinctive 10 ½ x 10 ½ square format, was particularly popular among galleries wanting to advertise.

Art ephemera is primarily a by-product of advertising and promotion. At Gallery 98 our main focus is announcement cards and gallery posters but we also have an interest in the advertisements that galleries place in art magazines. It is all part of our long-term ambition to make the Gallery 98…